How to sell your (unwanted) web site for needed cash

By Andrea Reynolds

Eight years ago, when I needed to sell my second mobile home and realtors were only complicating my life, I created a web site to advertise it myself. I found a domain name that clearly defined the site’s purpose. I’d already sold my first mobile home without a Realtor in 6 days, so I had credibility.

I posted a long bulleted description of my home, a list of contents I could include in the sale, a dozen color photos of the interior and exterior, a map of the area, directions to the front door, the price, and what it would cost to live there.

To add more content I posted other mobile homes for-sale-by-owner in my neighborhood for a small fee. If someone wanted to buy nearby but didn’t want my home, I figured I’d get a tiny piece of the action on those sales. Then I starting receiving payments from mobile home owners in other states who wanted me to advertise their homes. Suddenly I was operating a business.

I discovered most sellers didn’t know how to market their homes as I did to entice buyers to make an offer. How could I help them? I created two digital products to sell: a booklet of 120 tips I used to sell my first mobile home In 6 days, and a set of purchase agreement forms to sign when a verbal offer came in. People started buying them.

Once my home sold and I didn’t need the website, I decided to sell. I held out a year for a reasonable price and received an offer for more than I expected. This turnkey operation included the right to sell my two digital products in perpetuity, but I kept affiliate and resell rights. I won’t say what the selling price was, but it was enough to cover my truck payments for 18 months.

Do you have a no-longer-needed web site you could sell?

Guest blogger Andrea Reynolds is the author of Sell Your Mobile Home in 60 Days: 150 Smart Selling Secrets. Financial Bondage readers can order this e-booklet for $2 less than regular price. http://www.AndreaReynolds.com/sellhomeFB.html

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